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Bachelor of Business

 

JCU Degree Code: 20510
CRICOS Code: 026830C
Duration: 3 years
Fast Track Option: 2 years 
Intake: March, July, November
Campus: Brisbane 

Total No. of Subjects: 24

Overview

The Bachelor of Business equips graduates with a broad base of skills that will prepare them for a range of careers in the modern business world.  The course aims to develop knowledge of current business practice and critical business analysis and management skills.  Graduates can enter careers in accounting, marketing, banking, economics, electronic business, finance, human resource management, financial planning, hospitality management, tourism …in fact in all sorts of businesses in all sectors of industry.

Students will be equipped to meet the exciting opportunities that a wide range of industries can offer, not only in Australia but internationally.

Professional Recognition

Depending on their area of specialisation and subjects successfully completed, graduates may apply for membership of the following organisations:

Australian Institute of Management; Australian Human Resources Institute; Australian Marketing Institute; Australian Amusement, Leisure and Recreation Association, Inc; Australian Institute of Travel & Tourism; Certified Practising Accountants Australia; Market Research Society; Institute of Public Administration Australia; Economioc Society of Australia Qld; Catering Institute of Australia; Hotel and Catering International Management Association; Inbound Tourism Organisation of Australia; Meeting Industry Association of Australia; Institute of Chartered Accountants Australia.

Career Opportunities

Business graduates enjoy a wide range of employment opportunities in the public & private sectors including:

    • Management in small, medium and larger enterprises
    • Administration, policy and finance across a range of government portfolios
    • Marketing
    • Business consulting
    • Business planning
    • Banking and finance
    • Financial management
  
Course Structure

The course structure is flexible.  Majors available are:
  • Accounting
  • Hospitality Management
  • Human Resource Management
  • International Business
  • Management & Entrepreneurship
  • Marketing
  • Tourism Management
  • No major
  • Double major - students have the option to do a double major comprising any two of the majors
Core Subjects

BU1002 Accounting for Decision Making
BU1003 Economics for Business
BU1004 Management, People & Organisations
BU1005 Personal & Professional Skills in Business
BU1006 Managing the Customer Experience
BU1007 Business Data Analysis

English Language Entry Requirements

You must provide evidence of English proficiency if English is not your first language. 
  • IELTS: A minimum overall score of 6.0, with a minimum score of at least 5.5 in each component
  • TOEFL: A minimum score of 550, with a Test of Written English score of at least 4.0; or a computer-based score of 213 with an essay rating of at least 4.0; or an internet-based score of 79 with a minimum writing score of 19.
  • Alternative pathways that provide acceptable evidence of equivalent levels of English
Results must be less than two years old at the time of application.

Academic Entry Qualifications

Please consult the International Student Prospectus.

Advanced Standing Credit

JCUB recognises advanced standing credit for equivalent studies at an equivalent level from Australian or overseas colleges and institutions.  The credit is determined after receipt of application..

 

Accounting Major

Management & Entrepreneurship

Required subjects:

Required subjects:

BX2011  Accounting Principles & Systems

BX2061 Business Negotiation

BX2012  Strategic Resource Management

BX2072 Managing Organisational Flexibility

BX3011  Company Accounting

BX3052 Cross Cultural Management

BX3012  Contemporary Issues in Accounting

BX3042 Service Quality Management

BX3013  Performance Management & Control

BX3072 Managing Small & Medium Enterprises

BX3014  Auditing

BX3073 Entrepreneurship in Emerging Economies

BU1009  Business Information Systems

Recommended subjects:

BU1112  Business Law & Ethics

BU2004 Financial Management

BU2004  Financial Management

BU2005 Entrepreneurship

BU2006  Business Modelling

Plus 10 electives

BU2112  Law of Business Organisations

 

BU3112  Taxation

Marketing Major

 Plus six (6) electives

Required Subjects:

BX2081 Consumer Behaviour

Hospitality Management Major

BX2082 Marketing Communications

Required subjects:

BX3081 Interactive Marketing

BX2041  Club & Gaming Management

BX3082 International Marketing

BX2042  Hospitality Services: Management & Leadership

BX3083 Strategic Marketing

BX3041  Hospitality & Service Industries Marketing

CU3020 Public Relations Campaigns

BX3042  Service Quality Management

Recommended subjects:

BX3043  Hospitality, Culture & People

BU1008 Marketing Fundamentals

BX3040  Hospitality Practicum

BU2112 Business Law & Ethics

Recommended subjects:

BU2010 Business Research Methods

BU1011  Business, Leisure & Society

BU2005 Entrepreneurship

BU2010  Business Research Methods

 Plus eight (8) electives

BU2005  Entrepreneurship

 

BU2060  Professional Experience

Tourism Management Major:

 Plus eight (8) electives

Required Subjects:

BX2091  Tourism Management

Human Resource Management Major

BX2092  Tourist & Leisure Behaviour Management

Required Subjects:

BX3091  Tourism & the Environment

BX2051  Strategic Human Resource Management

BX3092  Destination Management

SY2001  New Forms of Work, Organisation & Career

BX3093  Conference & Events Management

BX3051  Employee Relations

BX3094  Tourism Policy & Planning

BX3052  Cross-Cultural Management

Recommended subjects:

BX3053  Personnel Economics

BU1008 Marketing Fundamentals

BX3054  Contemporary Issues in Human Resource Management

BU1011 Business, Leisure & Society
BU2008 Marketing Fundamentals

Recommended subjects:

Plus nine (9) electives 

BU1011  Business, Leisure & Society

 

Plus 11 electives

Students who pursue the double majors option will need to 

take the core subjects from both majors.

International Business Major

 

Required subjects:

 

BX2062  Operations Management

 

BX2061  Business Negotiation

 

BX3052  Cross Cultural Management

 

BX3082  International Marketing

 

BX3031  Multinational Business Finance

 

BX3061  International Business

 

Recommended subjects:

 

BU2004  Financial Management

 

Plus 11 electives

This publication is intended as a general guide.  Information is correct at the time of publication.  Prospective students should contact the University to confirm admission requirements and the availability of courses.  James Cook University reserves the right to alter any course or admission requirement without prior notice.
CRICOS Provider Code 00117J
20/3/2008